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May 25, 2005

Oh no! Paris porn is on TV!

One has to be continually amazed by Paris Hilton's ability to generate publicity from the most ridiculous stunts. The Carls Jr ads that I bemoaned recently are now running, and there is a set of videos available on a website called SpicyParis.com. I've never associated spice with Paris--the actress or the city--which only adds to the weirdness of the campaign. Perhaps the strangest part of the website is Paris describing the burger and why it's hot: "there's like these fried jalepenos on it, and it's really like juicy and tasty." My guess is that except her brief stint at Sonic, Paris has never touched a burger of this sort before being paid to do this commercial. I doubt she's even done the $120 foie-gras and truffles burger at Chef Daniel's db Bistro Moderne, even though she lives a few blocks away.

In the realm of the more predictable, one of the loser-nanny pressure groups, this one called the "Parents Television Council," has decided that the add is just too "titillating":

"This commercial is basically soft-core pr0n," said Melissa Caldwell, research director for the PTC. "The way she moves, the way she puts her finger in her mouth -- it's very suggestive and very titillating."

If this group of self-appointed TV cops objects to pretty girls on TV, perhaps they should choose words other than "titillating." Fortunately Carls Jr's CEO put the smackdown on PTC:

Carl's Jr.'s message to the PTC: The group needs to "get a life," said Andy Puzder, CEO of Carl's Jr.

Puzder added that Paris "was very business-like." So are most people when doing something ridiculous just for the money.

Posted by adrianjo at May 25, 2005 10:40 AM

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