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March 25, 2005
Going on holiday has a positive ROI
After the hugely-disappointing and way-too-Frommers 1000 Places to See Before You Die, I was dead to reading travel books. Today soon-to-be-author Sheena recommended Adventure Capitalist, written by a guy who took his SUV through 116 countries and 152,000 miles (or roughly 6X around the world) and surveyed the business climate along the way.
Traveling to a place is a great way to learn the business climate. For example, it's hard not to notice how trendy people dress in the Baltic states, suggesting an underlying desire to spend disposable income on consumer goods and thereby generate an economic expansion. In Peru, by contrast, the corruption of the police force suggests risks to investing. (Interestingly, Transparency International ranks Peru only the 67th most corrupt country in the world, but notes that Peru's police force is especially corrupt.)
Right now I'm working on Lonely Planet San Francisco in anticipation of a visit there, but Adventure Capitalist will go into the queue.
Posted by adrianjo at March 25, 2005 08:22 PM
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